SEED Network Book Club: The Lean Startup

We're excited to launch the SEED Network Book Club with The Lean Startup by Eric Ries.

This groundbreaking book challenges the traditional approach to starting a business and introduces a practical framework for building ventures through experimentation, customer feedback, and continuous learning. Rather than spending months or years creating a perfect product before launching, The Lean Startup teaches entrepreneurs how to test ideas quickly, learn from real customers, and adapt based on what works.

Whether you're just exploring a business idea, launching a startup, leading a social enterprise, or growing an existing organization, this book offers valuable insights for reducing risk, increasing impact, and building something people truly need.

Join us as we read, discuss key concepts, and explore how the Lean Startup principles can help entrepreneurs in our community move from ideas to sustainable growth.

Who should join?

• Aspiring entrepreneurs

• Existing business owners

• Social enterprise leaders

• Mentors and community builders

• Anyone interested in innovation and entrepreneurship

Together, we'll learn how to build, measure, learn—and grow.

Schedule

Fri, July 10 Kickoff on Zoom
Intro + Ch. 1 (Start), Ch. 2 (Define)
Fri, July 17: Zoom
Ch. 3 (Learn), Ch. 4 (Experiment), Ch. 5 (Leap)
Break + SEED Network Open House (July 30th!)
Fri, Aug 7: Zoom
Ch. 6 (Test), Ch. 7 (Measure), Ch. 8 (Pivot)
Fri, Aug 14: Zoom
Ch. 9 (Batch), Ch. 10 (Grow)
Short break
Thu, Sep 3: Wrap-up party (In-person at The Well Center)
Ch. 11 (Adapt), Ch. 12 (Innovate) + Conclusion

Sign-Up

If you're interested in joining, email ieshia@cross-community.org